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8 Massive advantages of Youtube for Business.

by Andrew Jonathan

In general, everybody needs traffic to our website and Youtube is one among that to offer the traffic that is needed to promote our brand and values. Business are not comfortable producing video content but in this digital world we need to follow the latest trend to take our business to the next level. Due to the development of gadgets and smart cities we can see the increased usage of mobile devices and the social media. To leverage these benefits Youtube helps businesses to promote their brand.

If you have not used Youtube for promoting your brand, then you are seriously missing a great opportunity to promote your brand.

Posting any content that are old does not help you because to engage your audience you need to be creative and unique. The businesses have started thinking and investing on marketing as a way to promote their business.  However, a goog Youtube strategy good payoff massively for your brand and we can leverage the available tools to produce videos and edit them. We can also see significant number of social media analytical websites like Top Tamil Influencer have started providing useful insights.

The Benefits of YouTube for Your Business

1. Posting on YouTube will drive traffic and people will be able to find you on Google.

Google bought Youtube, eventually you can see google algorithms will start detecting videos and it will be used for ranking your websites. It helps to improve your google impressions and rankings. Continuously posting videos on different topics with a unique content will help you to grow your website organically.

  • YouTube Will help you to reach wider audience.
  • Youtube has 2.1billiong subscribers.
  • YouTube receives more than 30 million visitors a day, who watch nearly five billion videos.
  • More than half of the views come from mobile devices, and these users watch an average of 40 minutes.
  • YouTube has local versions in more than 88 countries and 76 languages.

It’s the second biggest search engine, coming after only Google itself.

  • Acquiring Qualified Organic Traffic

By promoting your brand in Youtube, you will be able to get good quality traffic to your website and they could provide leads and positive word of mouth for our business.

Getting hits to website is not a big achievement unless we were able to monetize using the traffic, soit provides that cutting edge traffic which helps to generate return on investment.

  • Videos Have Higher viewership and Conversion Rates as compared to other media sites.

There are lot of surveys suggesting that videos are watched 13 times more than a text reading and videos will be processed 60K times faster than the texts or written blogs.

Videos will be able to invoke emotions and it can provide a lasting impact as compared to blogs.

  • You Can Utilize YouTube Ads to Reach an Even Bigger Audience

You can leverage the benefits of Google AdWords and you can see how many people are spending their time on it. Gaining traffic through it and it will help you to reach wider audience. Additionally, as all of the social media platforms become increasingly competitive and saturated, you’re almost required to pay to play if you really want to see a difference.

6. There Are Several Ways to Repurpose YouTube Videos

The significant benefits of YouTube are that there are a multitude of ways to use this content. For starters, you can share your videos across your other social media channels, because videos get more people’s attention and keep them engaged longer, it’s an excellent way to increase traffic and engagement on your other social places.

7. Videos Are Better at Getting People to Take Action

You might be aware that how significant it is to incorporate a call-to-action (CTA) in social media posts, blog posts, and other types of digital content. We have seen great support using CTA and it has been shown to get more people to take action than content that doesn’t have a CTA.

Your videos are no different. And perhaps unsurprisingly, videos can be more effective than other types of content when it comes to getting your viewers to actually take action.

8. Establish Industry Authority

By being in Youtube, the business is trying to meet the industry trends in promoting the brand and its values. By having organic traffic and engaging the audience through our videos, the businesses will be able to increase their brand awareness. In addition, the business can leverage the analytics  and websites like Top Tamil Influencer to do more focussed digital marketing.

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