If given a chance to explain social media as a physical atmosphere, we would like to explain LinkedIn as an office space. We keep everything professional there. In simple words, we can say LinkedIn provides great professional support.
LinkedIn helps brands grow business connections, connect with industry experts, post job openings, hiring managers or employees, etc. If we keep it short and simple, LinkedIn is the social media platform for business professionals.
It has such effect and usage that many businesses often think on how to embed LinkedIn feed on website. It helps enhance the website’s visual appeal and brings a different dimension to it.
Why Should You Embed LinkedIn Widget On Website
No one can deny that a good-looking website will attract more visitors than a dull or flat website. Hence it is important to have an attractive website, and for that, you can use images, videos, and more. However, adding them can be a time-consuming process, or it might hamper the speed of your website. Therefore, we have a great solution: to embed LinkedIn feed on a website. But, of course, being a marketer, you need reasons or benefits for this process; hence, here are some of the advantages of this strategy that might convince you to use it.
- Adds vibrancy to your website
- Make your website informative
- Creates awareness about your LinkedIn presence
- Offers a simple way to post job openings on your website
Although the strategy has various benefits, we have handpicked some important ones that might convince you to add LinkedIn posts to your website.
So, if all seems satisfying, now the most important piece to discuss in this blog is the different ways to add LinkedIn posts to your website.
Manageable ways to add LinkedIn posts on the website
With such benefits and importance of this strategy, you are highly mistaken if you think this can be a tedious task. Various methods can achieve the task of adding LinkedIn posts to the website. But for your convenience and to save your time, we list the three simplest ways to add LinkedIn posts to your website. These techniques are so simple that – Even if you don’t have coding skills or knowledge or belong to a non-technical background, you can still adopt these techniques.
#1 Social Media Aggregators
Social media aggregators are amazing tools that help users collect social feeds from various social media platforms. Then allows users to curate and customize feeds before displaying them on the website. In addition, these tools provide a dedicated LinkedIn widget for website that can help collect LinkedIn posts and display them on the website.
While using social media aggregators, all you need to do is, collect the LinkedIn feed using the tool, generate the embedding code and paste it onto the backend of your website.
Besides easing the embedding process, the tool offers various features that add great significance to this strategy. For example, social media aggregators allow you to customize the widget as per your need. In addition, you have the facility to change font size, font style, background, and more and display your artistic side. Also, you have various themes and layouts as an option to showcase LinkedIn posts. Here, you can choose the layout and theme that best suits your website’s style; the matching widget adds grace to your website and provides a professional look. All these measures help improve the visual appeal of your website and make it more impressive.
In addition, it provides a responsive widget that adjusts itself to any screen type. So, no matter what device your visitor is using, the charm of your widget remains the same.
#2 WordPress Plugins
WordPress is one of the major website-building platforms. It eases the website building process and, at the same time, offers various plugins that add charm and functionality to the website. And if you are using a WordPress website, you can use plugins that offer dedicated LinkedIn widgets. These widgets help you in displaying LinkedIn posts on your website.
All you have to do is, install these plugins, get the shortcode for LinkedIn posts and paste it onto the backend of your WordPress website. It offers similar functionality to social media aggregators like you can customize the widget as per your choice and more.
#3 LinkedIn Embedding Code
If you don’t want to use any tool for your website, you have another option. And that is LinkedIn embedding code. For each post, LinkedIn provides an embedding code that you can copy and paste on the backend of your website to display to your visitors.
But keep in mind that while using this technique, you cannot customize your widget or make desired changes.
Upgrading the website visual is a smart marketing technique. It helps to develop online recognition and helps in enhancing your brand’s reputation. Images, posts, and videos undoubtedly add great visual appeal to the website, but they might hamper its speed. And hence embedding LinkedIn feeds on the website is easy, effective, and simple. So, what are you waiting for? Start embedding now and provide a different dimension to your website.