Home » Essential Elements to Consider While Planning Your eBook Sales and Marketing

Essential Elements to Consider While Planning Your eBook Sales and Marketing

by Zohaib Khan

Many people think that e-books don’t cost anything, so just write them and they’ll sell. Best sellers and steady sellers do not come easily. but! These are things you can do with a little effort. Why not take a break from the book you’re working on and start planning your overall sales and marketing journey?

You can hire book writing and book editing services but you have to make your emphasis on proper marketing to boost the sales of your ebook. You have to let your targeted audience to know about your book and convince them to buy your book. This is not possible without incorporating effective marketing campaign and sales strategy.

Below in this post mentioned are all the important thing that work as fuel in boosting the sales of your eBook.

Why write hard and disappear 6 things you must know before electronic publishing

  • Changed publishing market
  • Reading habits are changing
  • Heightened readership
  • Everyone likes free stuff
  • A story that pleases everyone can’t please anyone
  • GTM materializes
  • Social media is the best free marketing tool   

How to Sell

Here are a few points you can adopt to make your book sell fast;

  • Set the ideal, irresistible e-book sales price   
  • Sales goal setting
  • Incorporate FANDOM strategy for continuous sales
  • Re-make strategy
  • Simultaneous publication of paper and e-books, is it really a loss

 10 Steps for Potential Customers to Buy a Book  

  1. Search by Category
  2. Cover and Star Rating
  3. Check Title
  4. Select Book
  5. Check Review
  6. Check Metadata
  7. Preview Text
  8. Add to Cart ( or Favorites )
  9. Search Portal
  10. Buy

8 Elements of E-Books That Sell Well

1)  Cover: Characteristics of a well- made cove

  • High quality cover
  • Line drawing cover

You can make a great cover with just text. Follow cover making demonstration

  • Do not pack a lot of text and information tightly
  • Don’t make the title too long
  • Don’t make the font too small
  • When using images (backgrounds, elements, etc.), don’t use too cheesy data

Cover design is more important than the title, and it is the most effective advertising and attractive investment in selling content.

2)  Use of titles and subtitles arousing curiosity through example

3)  Ratings and reviews ,  increasing reliability: A representative tool for verifying books

  • What you can get  through 
  • Be careful
  • Not   the buyer ,  managing the buying experience
  • Statistical analysis of purchasing patterns

4)  Metadata ,  author introduction and  profile  picture:

  • Potential customers don’t care much about the author’s university, major, etc.
  • How to introduce the author at the point of view?  

5)  Book introduction and book review,  Table of Contents

  • Increase your stay time
  • Understanding the primacy effect
  • Low – fidelity,  overly simple metadata seems insincere .    
  • The table of contents is also a great marketing  tool

6)  Preview Build Up!

  • The last step to confirm purchase within the page
  • Prove that you are not an amateur 

7)  Use search sites

8) Use 7 social media TIP: 

  • We have never been to Paris.   
  • Potential customers, Leverage a platform with the ideal audience   
  • Build your author ‘s Brand-Manage update
  • Readers are always curious about how you write
  • Stay in touch with potential readers
  • Let someone find you

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