Gaining Likes on Facebook: 4 Steps to Getting Followers

When you read the name of this technique, you are probably wondering where it came from and why it is called that.

And from this, we can make a connection with the world of social networks. A person on Facebook can be impacted by a post on your fan page. This user can like and comment on your publication.

But, this person doesn’t necessarily need to follow or like your Facebook page to be impacted by an ad from your company, right?

She may have this type of contact with your brand due to a boost you did, for example, and segmented it to the audience she fits into. Or even through organic reach.

However, if that person hasn’t liked your page yet, but has interacted with your post, you have the chance to invite that user “into your home.” In other words, you can invite that person to like your Facebook page.

The idea is that anyone who likes a piece of content (whether it’s boosted or not) will certainly be interested in the rest of the topics you talk about. So, it’s worth inviting them to follow your page and continue receiving your posts.

In this post, you will learn a way to get likes on Facebook using this technique. Check out our step-by-step guide:

4 tips to make the most of this feature

1. Don’t be in a hurry

Send invitations at a normal pace, without rushing to invite more in less time.

The ideal thing to do at this point is not to rush. Invite approximately 20 people at a time.

If you invite too many people in a short period of time, Facebook may end up temporarily blocking your profile. This happens because the network understands that you may be using some kind of spam automation.

Leave this tab open and wait a few minutes. Then, invite 20 more people again.

Repeat the process until you have invited everyone who liked the post.

This way, you can make the most of the number of likes on your post without being temporarily blocked from sending new invitations.

2. Ant work

Yes, this is a task that requires time and patience. However, keep in mind that you will be inviting people to like your page who have already shown interest in your content. This way, they are part of a qualified audience that has already liked your posts.

In the long run, having these people in your base can result in significant numbers for your business.

3. The tool is limited

It is important to note that this is a tool that may not be available for all pages on your account. It was launched with the aim of helping companies that are just starting to gain likes on Facebook.

Therefore, it is a resource to use right at the beginning of your page to reach other users, as it is only available until you reach a thousand likes.

After that, it will no longer be possible to apply this technique to your posts.

4. Focus on content

As we are looking for a qualified audience, it is important that you invite people who have reacted to content that really has to do with your business.

Therefore, it is essential that you invest in content that is of interest to your persona and that is of high quality. This way, it will have a better chance of attracting the right audience.

Furthermore, good content always receives many more likes; consequently, you will have access to more people to invite.

Many people apply a similar strategy on another social network, Instagram, by following and interacting with profiles that like their posts. On Facebook, however, it can be applied in a more direct and automatic way, as a real invitation.